• Implementation record

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• Data
• Events
• Attributes
• Data schemas

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• Documentation
• Development approach
• Consent handling
• Personally identifiable information
• Trackers
• Further reading

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• Implementation progress

Attribute timestamp

• Name: timestamp
• Description: The user's unix timestamp during a dataLayer push. Performance Analysts use this to sort dataLayer pushes from a user in a sequential order.
• Example: 1704796270204
• Required: false
• Type: string
• Redact: false
• GTM/GA4 parameter name: timestamp
• GA4 display name: Deliberately not sent to GA4 - just BigQuery