• Implementation record

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• Data
• Events
• Attributes
• Data schemas

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• Documentation
• Development approach
• Consent handling
• Personally identifiable information
• Trackers
• Further reading

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• Implementation progress

Attribute url (video)

This attribute is a variant of the url attribute.

• Name: url
• Description: Used to communicate relevant location information, such as the URL of a tab that has been clicked or the href of the link where the user is going. Note that this can differ from the top level location attribute.
• Required: false
• Type: string
• Redact: true
• dataLayer event name: video
• GTM/GA4 parameter name: video_url
• GA4 display name: Video URL
• Variants of this attribute:

  This attribute is a variant of the url attribute. Variants have the same name in the dataLayer but translate to different things in GA4 depending on the event_name.

  • video